Bridgestone E12 Straight Mindset

Introducing the NEW e12 Optimal Flight System - Fit Your Flight, Maximize Your Distance. We have learned through millions of ball fittings that more than 85% of golfers would benefit by playing a ball optimized for their launch conditions. E12 Straight reduces hooks and slices. NEW! Optimal Flight System. IMPROVED DISTANCE - Reduced hooks and slices for improved distance. INCREASED FORGIVENESS - Contact Force Dimple for reduced side spin and increased forgiveness. INNOVATIVE - Now featuring Innovative MindSet Technology. TIGER WOODS, JASON DAY, FRED COUPLES, KURT KITAYAMA, HARRY HALL, MATT KUCHAR, CHRIS GOTTERUP, TAKUMI KANAYA, BOO WEEKLY, AYAKA FURUE, MIA SAIGO, YURI YOSHIDA, AND SAKI BABA proudly represent Bridgestone Golf on international professional tours.